Sherri Maxwell, Marketing and Advertising

Better to know, than not to.

Sherri Maxwell's Bio:

Inspired by creative people and conceptual art, I graduated from Parsons School of Design in New York City. With strong influences from Andy Warhol and comic books, my advertising career began with Saatchi and Saatchi, M&C Saatchi, DMB&B, Young & Rubicam, TBWA, JWT, and so on. My journey has lead me around the world receiving the opportunity to work with many global brands such as: Asus Zenbook Ultralbook, Langham Hotels, Levitra, Black Diamond Touch Phone (HTC), Motorola, Vita Drinks, Pampers, Harvey Nichols, Sunsilk, Heineken, Lux, Omo, Standard Charter, Colgate-Palmolive, Transitions, Pillsbury, Foldgers, Tampax, Pantene, Canon, Panasonic, Durex, Aspery, Qantas, British Airways, Finlandia Vodka, General Mills, to name a few. I still see exciting new areas in which I can apply my expertise and creative vision. Digitally speaking, I am currently creatively directing facebook apps, websites, and creating integrated brand stories with the customer. I've been involved this way with Creative Underground. Consulting ad agencies with improving their digital offerings as well. Please feel free to contact me for references on others or new opportunities. Contact information is either on our company website or down below. Specialties: I specialize in managing, inspiring, and creatively directing people as well as creating wonderful ad campaigns myself. Skills included strategic, concept, and execution (write & art direct) with my experience globally I can guide teams and myself to successful advertising ideas that communicate with the customer on a wide variety of touch points. Trans-media, integrated, interactive (web and otherwise) creating dialogue with a big idea.

Sherri Maxwell's Experience:

Consultant at Ogilvy & Mather
2011 - 2011
Regional Creative Director at Saatchi & Saatchi
January 2007 - January 2008
ACCOUNTS: PAMPERS (P&G) Regional Creative Director of Asia Pacific In charge of Pampers in the Asian Region (except Australia and New Zealand) worked with Creative Directors and teams all through the region from India to Japan. Seven projects in three months= two years of work. TBWA: HARVEY NICHOLS New business pitch, they won.
GROUP CREATIVE DIRECTOR/Asia at JWT
April 2004 - November 2006
ACCOUNTS: SUNSILK, LUX, OMO (UNILEVER) Relaunched Sunsilk in South Asia and South East Asia and managed teams. Freelanced for Strawberry Frog- Heineken.
Regional Creative (Art Director) Asia at Y&R Brands
2003 - 2004
ACCOUNTS: COLGATE-PALMOLIVE. Created one of the most popular shampoo commercials in the Philippines (Silky Straight Shampoo), Launched successful Colgate Total 12 toothpaste in China with a Big Tooth.
ACD/New York at Saatchi & Saatchi
2000 - 2003
ACCOUNTS: Nexium, Detrol LA, Transitions, PSA on Flu, Tide, and General Mills. Managed accounts and 2 creative teams.
ACD/New York at D'arcy
1999 - 2000
ACCOUNTS: PILLSBURY, FOLGERS COFFEE, AAA.
Freelance in NYC 4As at Grey, Ogilvy, Kirshembaum, TBWA
1998 - 1999
ACCOUNTS- TAMPAX, PANTENE, CANON, AQUA FRESH, FIT, PANASONIC, LOREAL, DUREX, HEINEKEN.
Senior Art Director at M&C Saatchi
1996 - 1998
ACCOUNTS: BRITISH AIRWAYS, ASPREY, PACKARD BELL COMPUTERS, FINLANDIA VODKA, QANTAS.
Art Director at Saatchi & Saatchi
1994 - 1996
ACCOUNTS- LEGGS, STAYFREE, FLORIDA ORANGE JUICE, BMG MUSIC, TYLENOL, GENERAL MILLS CEREAL, MYLANTA.
Art Director at Wunderman
1993 - 1994
ACCOUNTS- AMERICAN EXPRESS, AT&T
ECD at Creative Underground
February 2008
Creative Underground walks in step with the current media landscape. We all took what we learned from years of big agency experience, and ran with it. From the various parts of our profession in advertising, design, interactive media, and TV/film, we became new kind of advertising boutique that strives to create impactful and engaging messaging for brands and enterprises. CU specializes in creative digital content but our management team also provides a complete range of strategic marketing solutions. From small companies to a new business or global companies, Creative Underground helps brands create dialogue. Never bound by any format, but only by our limitless imagination. From events, guerrilla advertising, interactive, designing products to more traditional TVC, Print campaigns Creative Underground does everything the big guys do.

Sherri Maxwell's Education:

Parsons School of Design
1988 – 1992
BFA

Sherri Maxwell's Interests & Activities:

Buddhism, creativity, compassion, imagination, all things inspirational and intelligently mindful.

Sherri Maxwell

Executive Creative Director | Marketing and Advertising

Better to know, than not to.

Sherri Maxwell's Bio:

Sherri Maxwell's Experience:

Consultant at Ogilvy & Mather

Regional Creative Director at Saatchi & Saatchi

GROUP CREATIVE DIRECTOR/Asia at JWT

Regional Creative (Art Director) Asia at Y&R Brands

ACD/New York at Saatchi & Saatchi

ACD/New York at D'arcy

Freelance in NYC 4As at Grey, Ogilvy, Kirshembaum, TBWA

Senior Art Director at M&C Saatchi

Art Director at Saatchi & Saatchi

Art Director at Wunderman

ECD at Creative Underground

Sherri Maxwell's Education:

Parsons School of Design

Sherri Maxwell's Interests & Activities: